Types of Innovation – Know Where You Fit in
Years ago, whilst studying to be a designer I was asked what I wanted to be. I thought this was a strange question. Surely, as I was studying Industrial Design, I wanted to be a designer!
After much frustration and gesturing, I finally understood the question and so here I am asking you, “What do you want to be?”
But to save you the trouble of working out what it all means, I’ll explain it here.
Firstly, there are three types of innovation:
Sensual- concerning the senses, including how a product looks, sounds, feels or even tastes and smells.
Functional – How the user interacts with the product. This might include how easy it is to install or operate, or it might do something for the user that was not previously possible.
Technological – We are more familiar with this as it relates to the technology behind the … Read More
